Create a marketing-automation event on a customer account. An event records an activity (for example a customer interaction, a transaction, or an external trigger) that may launch a marketing-automation scenario configured for the corresponding event type.
What happens when an event is created
An event record is created and its server-generated event_id is returned.
If the corresponding event type is wired to a marketing-automation scenario, that scenario is launched and the event's data is passed to it.
Property records supplied alongside the event are stored as the event's properties; their values are available to the marketing-automation scenario.
Related operations
GET /event-types - the catalogue of event types configured for the project.